Identify Your Conative Strengths to Find the Right Job

Identify Your Conative Strengths to Find the Right Job

Kathy Kolbe is the world’s leading authority on human instincts. Her groundbreaking work has enabled thousands to find careers that they not only love, but excel at as well. 

Kolbe has been called Maslow’s successor because of her work in showing how the three parts of the mind (cognitive, affective and conative) impact the creative problem solving process. She is a prolific writer and bestselling author, and is currently the CEO and Chief Creative Officer of Kolbe Corp, a publishing and consulting company she started 40 years ago. 

Discover where you’re apt to succeed: 

Learn more about the Kolbe Index and the Instinct Test: 

This episode is sponsored by Landmark College in Putney, Vermont. It’s the college of choice for students who learn differently. Learn more at

This episode was originally released in October 2018.


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